Hopefully you have a website and it has been professionally optimized for keywords and phrases used by potential patients or clients searching for your service.

But even with the best optimization, websites can’t catch all web searchers due to the wide variety of phrases used to search for what you offer and because you may be in a specialty which is highly competitive on the web.

That’s where internet advertising comes into play.

EdgeWebAdsSM from Doctors Edge Marketing Group uses tools like Google AdwordsTM to add an entire additional level of search engine exposure for your business. Our team manages internet advertising accounts for most of our clients. There’s a powerful connection when you have top search engine optimization with EdgeWebSM and targeted internet advertising with EdgeWebAdsSM.



The more competitive your category, the more EdgeWebAdsSM can boost your visibility on key search engines. That means more targeted traffic to your website.

As an example, a potential patient may search for a specific procedure like SmartlipoTM or LapBandTM where your website may be better optimized for “plastic surgery” or “bariatric surgery”. This is where EdgeWebAdsSM go to work. These internet advertising campaigns contain scores of keywords and key phrases to trigger your internet ad. They are designed to go as far as to even include common misspellings associated with your specialty that, when used as search words, will still trigger a display of your internet ad.